Marketing Tools that make a Difference

Are you benefiting from reoccurring revenue like so many other Emdeon Patient Billing & Payment Solutions Channel Partner customers? Are you using our partnership to your full potential? One way to do that is through marketing, and we are here to help. There are many ways to market our services as well as offer promotions to your users.
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User group meetings— let us present to your users
We have a fun presentation we can customize to your software that hits all of the features and benefits of our services. Take advantage of an Emdeon representative to speak to your users. Approximate time is 20 minutes.

Use specific promotions to sign users up for services like Patient Billing & Payment Solutions
• Statement discounts pay postage only
• Totally free for a month
• Inserts free for a month

Cost savings benefit worksheet or 1 pager
Provide them a cost analysis spreadsheet that automatically calculates their savings or show them an easy 1 page snap shot of savings. We can provide you with both!

Testimonials from current users
Large or small, all offices benefit from the Patient Billing & Payment Solutions

Training
• Sales: allow us to train your sales reps that sell your software to mention Patient Billing & Payment Solutions
• Trainers: have your trainers follow-up with the offices regarding Patient Billing & Payment Solutions—have them act as consultants
• Support Staff: have the support reps mention Patient Billing & Payment Solutions if applicable during a support call

Objections Worksheet
We’ve heard it all! Review the worksheet to help overcome the practices objections for doing electronic statements

Offer a referral program
If one office is using Patient Billing & Payment Solutions, offer them an incentive for referring another office to us as well.

Include an inserts with your invoices
Why not mention Patient Billing & Payment Solutions with your monthly invoice you send out to your users? We can help create this piece. This is particularly effective if Emdeon mails invoices for you!

Website opportunity
Mentioning Emdeon as a strategic partner shows you are connected with a leader in the industry

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Marketing Campaigns
• Target your users/ apply the 80/20 rule
• Create a marketing calendar segmenting your users
• Blast e-mail to your users a 1 page info sheet on Patient Billing & Payment Solutions
• Newsletters
• Telesales
• Direct Mail campaigns—We offer a variety of packages to choose from